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This web site impulsesurf.com states the following, "Surfboard Shaping, Building, Repairing! Impulse Surf is all." Our analyzers saw that the website said " About shaping, building and repairing that one-of-a-kind surfboard." The Website also said " If you want us to build that special board you have dreamed about, were here to serve your needs! If you have that great board that reflects you and your surfing, were here to help you preserve it. Call us Now at 760 433-3600 or bring your board by our Shop at 3820 Oceanic Drive, Suite 315, Oceanside, CA 92056. FIDDLE REEF FLANDERS BY JAY REILLY." The website's header had Surfboard repair as the most important optimized keyword. It is followed by ding book, wall racks, and surfing which isn't as ranked as highly as Surfboard repair. The next words impulsesurf.com used was repairs. surf was included but could not be viewed by web crawlers.